Benchmark Architects Collaborates with Bedfordshire University for an Innovative Marketing Project
At Benchmark Architects, we are committed to fostering the next generation of talent by providing students with real-world experience that establishes a connection between academia and industry. That’s why we’re excited to collaborate with the University of Bedfordshire on a dynamic project that enables students to apply their skills in a professional setting while contributing to meaningful business growth initiatives.
This fantastic opportunity has been made possible through IC Impact Consulting, an organisation dedicated to connecting businesses with university students for hands-on, experience-driven projects.
The Project: Innovative Marketing Strategies for Business Growth
As part of their BSc Business Management (Hons) degree, students are participating in a project focused on Innovative Marketing Strategies to Drive Business Growth. This project allows them to apply their academic knowledge in a professional setting while bringing fresh perspectives to our business.
Over the course of the project, students will:
• Conduct research into cutting-edge marketing techniques.
• Develop strategic recommendations to enhance our brand presence and outreach.
• Gain hands-on experience in a real-world business environment.
They will be working on this project two days a week:
• One day working directly from our office, gaining insight into our operations, and collaborating with our team.
• One day working remotely from home or the university campus, allowing them the flexibility to conduct independent research and develop their ideas.
This program is not only a fantastic learning opportunity for the students but also a chance for us to gain fresh perspectives and innovative marketing approaches. We take great pride in supporting our local university by offering students valuable hands-on experience that strengthens their career prospects.
At Benchmark Architects, we welcome opportunities for new initiatives where we can continue to bridge the gap between education and industry.
A big thank you to Billy Whooley and the team at IC Impact Consulting for being so instrumental in this partnership - we appreciate their role in making this happen.
Stay tuned as we share updates on the student’s progress and the insights that develop from this exciting collaboration!
12 February 2025